One thing that struck me today: the way that a powerful, well-known story can totally precede the place name itself.
Think New Orleans and not flooding, the Twin Towers and not terrorism, Chernobyl or Hiroshima without nuclear disaster and (now maybe) Christchurch without earthquake. The event, or story, is what comes to mind first. There is something very powerful about a story, the telling of a place and something that happened there.
How do I tell the story of Auckland's water?
What would a story of water look like?
-where it comes from, what it travels through, how it is treated, where it ends up? how it is used?
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